Why Do I need Shopping Cart Software?
You’re not looking for just a shopping cart, but an real ecommerce
solution that can handle what you need it to do which is to function
as a means to deliver the service to your end-users to ease their
visit to your site, choose products and or services that you offer and
take them all the way through the purchasing process.
What you need to know when starting:
* Payment Processing – A solution to integrate and utilize a
backend to allow you to process credit cards.
* Website Development/Design – The merchant aspect is only about
processing the order, not the look and feel of the website. You will
either need to do this part yourself OR obtain a service that will do
this for you. some people have in-house services, but the majority
outsource as this is the most cost effective way to get the job done.
Some shopping carts will include wizards to help you build your
webpage without requiring you to know HTML.
* Inventory – A good Shopping Cart program will keep track of your
inventory and generate reports and track details of the order.
* Shipping – Most, if not all shopping carts have some ability to
handle shipping and taxes, but you will need to research which is the
best for you. Do you want to use FedEx, DHL,
Regular Shipping. More
details can be found on the forum. (http://shoppingcartforum.com)
* Customer Management – In most shopping cart programs features
are icluded that will let your customers view their previous
purchases. They will also recognize your customer when they come back
for a return visit.
* Marketing – You need to market your site or you’re just wasting
your money and time. You can find outsourced help which can be
invaluable. Again, check out our site to find out more on how to do
this if you are new to internet marketing. you may want to do more
research on affiliate programs to help with your service/product
offerings. pay close attention to coupon creation, gift certificates
or other incentives.
* Security – If you don’t have the proper security, customers will
not want to purchase anything in your store, especially since there is
an increase in identity theft and
stolen credit card information. You
may be an honest business, but there are many hackers out there ready
to take advantage of a site full of holes. If your customers feel the
website cannot protect their personal information, then they will go
elsewhere. You will find that shopping cart programs will offer
protection by encrypting information, processing credit cards through
reputable processing services and by allowing customers to move
through their program without having to download cookies.
Choosing the right shopping cart for you is the first most crucial
step to making your ecommerce business a success. Your customers need
to be able to purchase your product(s)/Service(s) as easily as
possible. For the business owner, the software should be simple to
use, with lots of useful features and great customer support when
We have over 200 Shopping cart Solutions reviewed to help you find the
program that will improve your chances of reaching your sales goals.
If you have questions you should ask them in the forum and if you have
already used some, please leave a review and explain your experience
using the product to help others make their decision.